Otl aicher aicher 1922199 1, also known as otto aicher was one of the most influent german designers in the twentieth century. Otl aicher may, 1922 september 1, 1991, also known as otto aicher, was a german graphic designer. Kirche als grenzuberschreitende gemeinschaft by hsg. Danish design council books 124 the publisher and the author apologize for any errors or omissions in the above list. Otl aicher format after the munich olympiad the pictogrammes were further developed with erco. In fact, the company developed its own corporate design together with the distinctive german designer and artist otl aicher, and erco holds the s on aicher.
Otl aicher poster artwork basket ball olympic games 1972 in munich seen in many recreations today, german designer otl aicher was the man who started the minimal, boldcolored styles we see in retro designs of today. Born on may, 1922 in ulm, aicher studied sculpture at the academy of fine arts munich from 1946 through 1947. The logo of munich airport featuring letter m in a simple sansserif font is another one of his noted creations. Mark sinclair tm offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities. In his later career, aicher consulted the kitchen company bulthaup and developed rotis font family in 1888. German designer and educator, otl aicher, was a pioneer of twentieth century.
There have been a number of books on designer otl aicher but to date. Otl aicher biography, life, work, logos and awards. Erco worldwide has operated for over 100 years, focused largely on the production and supply of inorganic products along with technology for the production of chlorine dioxide. Otl aicher, 1949, lithograph, 32 58 x 15 78 inches.
Born in ulm, aicher was a classmate and friend of werner scholl, and through him met werners family, including his siblings hans and sophie scholl, both of whom would be executed in 1943 for their membership in the white rose resistance movement in nazi germany. Otl aicher has interesting things to say, but the lack of respect shown to the reader and aicher by the publisher meant that i ended up abandoning the book in anger. He is best known for having designed pictograms for the 1972 summer olympics in munich that proved influential on the use of stick figures for public signage, as well as designing the typeface rotis. Otl aicher wrote books on several subjects including art and design. Ein unternehmen fur lichttechnologie has 1 available editions to buy at alibris.
Cofounder of the legendary design college at ulm and creator of corporate images for the likes of lufthansa, erco, bulthaup, fsb or the zdf, germanys second state tv channel, he is considered one of germanys most formative designers. Otl aicher, munich, 1972 pictograms have a long history, with figures like protoinformation architect otto neurath playing major roles. His works since the fifties of the last century in the field of corporate design, e. Aicher, inspired by his design system for the munich olympics in 1972, worked for over twenty years to create a completely visual language and is often referred to as. Otl aicher born may, 1922 in ulm, germany, died september 1, 1991 in rotis uber leutkirch, germany type designer, graphic designer, author, teacher. They all share a common guiding design principle of efficient visual comfort. Visual history of an airline is a book by lars muller. His aim was to encourage tourism to this small town, so he created 120 information pictograms depicting features of the area people, animals, landscape etc. Aicher ha introdotto questo lufthansa logo per lazienda lufthansa progettato da otl aicher e il gruppo e5, in versione a colori e in bianco e nero. Request an erco catalogue the erco book light perspectives. He is the responsible for the corporate brands of lufthansa, erco or braun, although. Please wash your hands and practise social distancing. The pictograms otl aicher designed have been pointing the way for 40 years or. Modern graphic design, ui design, book design, print design, otl aicher, type.
Please note that all of the aicher images shown here have been approved for this site only. Above the level of a railway guide, no book is quite free from aesthetic considerations, wrote george orwell in his essay why i write. Otl aicher the olympic games summer olympics munich 1972 ceramic medal 1972. Erco lighting logo with images identity design logo.
Otl aicher 19221991 regarded as one of the most famous german graphic designers of all time, otl aicher designed the lufthansa logo, bridged the gap between serif and sans serif with the design of the typeface rotis, and most famously, he revolutionised olympic identity a nd iconography of the 1972 summer olympic games in munich. The bestknown part of aichers work is the graphic design. Rotis is a typeface developed in 1988 by otl aicher, a german graphic designer and typographer. Lessons from swiss style graphic design smashing magazine. Erco has taken over the sale and licensing of aicher s pictograms and continues to create new symbols following the aicher style. Otto otl aicher may 1922 1 september 1991 was a german graphic designer and. Jul 25, 20 thanks to manuel wesely for calling our attention to this example of a type weight gradient, the logo for erco, manufacturer of architectural lighting.
See more ideas about otl aicher, graphic design and vintage graphic design. Submit missing data andor correct trivia for this logo. Markus ratgheb is a perfectionist and you can see this in his book. As ever he is concerned with the question of the conditions needed to produce a civilization culture.
Otto otl aicher may 1922 1 september 1991 was a german graphic designer and typographer. Otl aicher 19221991 was an outstanding personality in modern design, he was a cofounder of the legendary hochschule fur gestaltung hfg, the ulm school of design, germany. Aicher is best known as the lead designer for the 1972 munich olympic games. This style in art, architecture and culture became an international style after 1950s and it was produced by artists all. Otl aicher has 11 books on goodreads with 445 ratings. Lufthansa, and his pictograms for the 1972 summer olympics in munich are major. Otl aicher many of his design programmes are still in use even if they where created 50, 40 or 30 years ago. Aicher s quest for clarity lead him to design typefaces. Otl aicher 19221991 german graphic designer and educator otl aicher, a key international figure in postwar design and a pioneer in the field of corporate identity and visual communication systems aicher is renowned for creating visual identities for dozens of major corporations, including braun, bmw, lufthansa and erco.
Apr 05, 2018 nessunaltra compagnia aerea utilizza il giallo nel modo in cui lufthansa fa. Otl aicher s writings are explorations of that world. Erco architectural lighting systems 118 courtesy erco 32. Born in postworld war i germany and coming of age during world war ii, aicher was marked by the intellectual resistance movement, postwar reconstruction, and a conviction that designers had a moral.
Nov 10, 2008 its people like otl aicher, the lead designer for the 1972 munich olympics, who help to communicate the idea that there is an element of design in everything. His work for isny im allgau pushed the boundaries of how a small town could represent itself through design. Thanks to manuel wesely for calling our attention to this example of a type weight gradient, the logo for erco, manufacturer of architectural lighting. As ever he is concerned with the question of the conditions needed to produce a civilised culture. Apr 17, 2015 german designer and educator, otl aicher, was a pioneer of twentieth century graphic design, renowned for creating visual identities for numerous corporations including lufthansa, fsb, and erco and his work on symbol systems. Otl aicher also known as otto aicher is not only one of the greatest german graphic designers of all time but simply one of the greatest in the history of the art. Otl aicher was a designer whom had caught ercos attention with his. He went through several stages with his design team before finally finding the successful emblem. German designer otl aicher is best known for branding lufthansa, the 1972 munich olympics and founding the influential ulm school.
In understanding this fundamental principal, otl aicher was able to create this elegantly simple marque for the lighting manufacturer, erco. The world as design is a collection of often polemical articles and essays exploring architecture and design from a functionalist perspective. In moving through the history of thought and design, building and construction he assures the possibilities of arranging existence in a humane fashion. Otl aicher did not stop at devising a unique system of pictograms, however. He created a revolutionary set of minimalistic pictograms of stick figures, which today are still the basis of many human figure icons and even human figure logos. Otl aicher erco logo via typography logo, graphic design typography. On a number of projects aicher worked with the german company erco. See more ideas about otl aicher, graphic design and international typographic style.
In rotis, aicher explores an attempt at maximum legibility through a highly unified yet varied typeface family that ranges from full serif, glyphic, and sansserif. This sheet outlines the several format modules and specifies the sign construction. In moving through the history of thought and design, building and construction, he assures us of the possibilities of arranging existence in a humane fashion. Otl aicher s most popular book is the world as design. Books 2886 brandingidentity 33 ephemera 518 exhibitioninstallation 451 filmvideo 400 infographicsmaps 296 magazinesperiodicals 1097. See more ideas about otl aicher, olympics and munich. Logo design otl aicher also helped to design the logo of the munich olympics. Each studio on otl aicher s logotype for erco, which demonstrates the power of a strong. Jul 17, 2009 also known as international style, the swiss style does not simply describe a style of graphic design made in switzerland. Otl aicher designed the mark in 1974, the same year as christof gassners canton logo. Otl aichers writings are explorations of the world, a substantive part of his work. Otl aicher and the kitchen for cooking ramon esteve. Otl aicher designed the mark in 1974, the same year as christof gassners canton.
Oxo goodgrips kitchen tools y peeler 119 courtesy oxo international 33. H an dbook of ligh tin g d esign r diger g anslandt e edition h arald h ofm ann view eg 1,70 m 0u 10u 20u 45u 45u 1,20 m 15u 25u 40u 90u. Notebook 19701980 has won the 50 books 50 covers of 2017 award from american institute of graphic arts. The handbook of lighting design covers the basic principles and practice of architectural lighting. They first appeared at the olympics in london in 1948, and came into wide use, and necessarily so, in tokyo in 1964, with a symbols for individual sports developed by masasa katzoumie and yoshiro yamashita. It documents extensively 35 aicher projects and includes essays by former aicher clients and collaborators. It has been continually developed in keeping with aichers original concept in order that interested parties can acquire reproducible originals and licenses for their specific application directly from erco. The experience affected him greatly and his first contributions as a designer were in an effort to revitalize the public after the devastation of the war. Aicher was a german type designer who brought a whole new element to the olympic games with his pictogram symbols. Today, erco s major business areas include sodium chlorate, chloralkali products, sodium chlorite, and chlorine dioxide technology. Otl aicher s writings are explorations of the world, a substantive part of his work. It became famous through the art of very talented swiss graphic designers, but it emerged in russia, germany and netherlands in the 1920s. Featuring more than 1,300 international typographic identities, by around 250 design studios, this is an indispensable handbook for every design studio, providing a valuable resource to draw on in branding and corporate identity projects.
Pictograms designed by aicher, in use at the athens airport. R diger g anslandt h an dbook of e h arald h ofm ann. As one of the premier rare book sites on the internet, alibris has thousands of rare books, first editions, and signed books available. Otl aicher aicher spent time fighting in the second world war for the german army, against his own beliefs. Otl aicher also helped to design the logo of the munich olympics. Otl aicher 19221991 was an internationally acclaimed graphic designer and educator, renowned for his complex visual systems and typography.
Hfg was a progressive international design school for product. Mark sinclair annotation tm offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities. Logotype is the definitive modern collection of logotypes, monograms, and other textbased corporate marks. Otl aicher simple, clear and direct pictograms designed at the end of 70s for a small alpine town isny in germany confused his critics. Otl aicher later went on to design the rotis typeface in 1988 which has become very popular with various companies including erco with its clean, modern face with varied stroke widths. German designer and educator, otl aicher, was a pioneer of twentieth century graphic design, renowned for creating visual identities for numerous corporations including lufthansa, fsb, and erco and his work on symbol systems. Communicating through images otl aicher 19221991 codeveloped the pictogram system with the ulm school of design for the 1972 olympic games in munich.
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